Adam Goodman, Vertical Insight Search Manager - Entertainment & Retail, Microsoft Advertising



Adam Goodman is the Vertical Insight Search Manager (VISM) for Entertainment & Retail, Microsoft Advertising. Prior to this Adam spent 3 years as a Search Media Strategist responsible for managing some of the UK’s largest agencies and advertisers across a wide variety of verticals including Online Gaming.

Adam assisted in the launch of Microsoft adCenter & Live Search PPC offering to the UK in 2006,  Bing in 2009 and largely involved in the launch of the adCenter Desktop to the UK market.

Adam will be speaking on Day 1 - Friday 29th January
15:15-15:45  KEYNOTE PRESENTATION: Bing - The New Search Experience


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